Institutional Website
The house your brand owns, and the path to the booking.
The website is the only channel where the booking is not shared with anyone. What comes out is not a filled-in template, it is a site built for the audience you want to receive, with the path to your booking engine or your WhatsApp inside it.
- Guesthouses and hotels that today exist only inside the OTA
- Beach clubs, restaurants and experience operators
- Anyone with an active profile and no address of their own online
Need a page for a single campaign?
If it is one offer, one season or one date, a landing page solves it faster and costs less.
What comes with the project.
Up to 10 pages
Domain included for 1 year
Hosting included
SEO and geolocation configured
A study of the business before anything is designed
Built for your audience, not a template
A booking path to your engine or your WhatsApp
5 rounds of revisions
30 days of free support
Before anything is designed, we study the business.
No screen is opened before these three things happen.
Briefing and conversation
A conversation to understand what the house sells, which guest you want to receive, and what is blocking the booking today.
Data gathering
Rooms, services, differentials, house policy, the sales channels that already exist, and where the booking has to land in the end.
Brand materials
Logo, photos, videos and whatever else exists. If none of it exists, the block below handles it.
The project moves without you sending a thing.
This is the most common case, and it is almost never unwillingness: it is a lack of time. Nobody running a guesthouse has a free afternoon to hunt down the original logo file.
So Explore collects what already exists online about your house and works from there. If there is no defined visual system, we build the minimum the site needs to stand on. You do not become the bottleneck of your own project.
Only have the logo? The visual system comes with it.
It is not a giveaway, it is a prerequisite. Without a visual system there is no site with a system, there is a page with colors picked on the spot. Whoever arrives with only a logo gets the minimum the site needs to stand up:
- Color palette
- Typography
- Logo usage rules
- Digital application summary
A site that does not lead to the booking does not get you off the OTA.
Beautiful with no path to purchase is a brochure. The site ships with the path to where the booking actually happens, and that path is part of the product.
We have worked with HQBeds, Cloudbeds and other hospitality systems. Your site takes the guest straight to your booking engine or your WhatsApp, with no OTA in between and without you changing how you operate.
Maintenance, and what it covers.
Maintenance
- Domain
- Hosting
- Security
- Two content changes per month
Maintenance and content
- Everything in maintenance
- One blog post per month
These are monthly maintenance figures. The project price is not here, because it depends on the diagnosis.
- Swapping a photo
- Changing a price
- Changing a text
- Adding an item or a promotion
- A new page
- A layout change
- A new feature
It is written here so it does not become friction later. What does not count is still possible, it just becomes a separate quote.
Maintenance does not apply to e-commerce.
A site on its own stops climbing on Google.
A site that ships and then sits still loses position over time, because Google rewards whoever publishes. The blog is what keeps it showing up, and the text doubles as raw material for social.
Who owns the address, said plainly.
The domain stays registered and maintained in the Explore account for as long as support lasts. If you would rather take it over, it is transferred to your name.
If you do not continue with maintenance after the first year, the domain becomes your responsibility for the site to stay online. It is written here, not at renewal time.